PRESS RELEASE: NAJ Publishes Guidance to Support Jewellers Amid Volatile Precious Metal Prices
The National Association of Jewellers (NAJ) has today published a draft version of its new Precious Metal Pricing and Managing Customer Expectations guidance document, created in response to significant and sustained rises in global precious‑metal costs. Over recent months, the Association has been contacted by a growing number of members seeking support, clarity and practical advice as unprecedented fluctuations in gold, silver and platinum prices continue to affect day‑to‑day trading. With volatility expected to persist, the NAJ has developed this guidance to help jewellers protect their margins, navigate uncertainty, and communicate confidently with customers. The draft guidance draws on insight