Rare Pink the Custom Engagement Ring Etailer rebrands to Taylor & Hart
Three years after launching, innovative online retailer of custom designed engagement rings, Rare Pink, has rebranded to Taylor & Hart. The company hopes to position itself as the online leader in custom designed jewellery as they expand their focus to include the rest of Europe and the US market. Rare Pink was founded in 2013 by David Sutton and Nikolay Piriankov with the vision to improve the experience of buying an engagement ring. The centuries old jewellery industry, they felt, had failed to evolve, too comfortable in its ways, while millennials wanted so much more than the “off the shelf”