When digital meets craft: An open view by Chiara Scarpitti

She is one of the few designers able to perfectly synthesize the historical dimension of research, through the eyes of the present, projecting it directly to the future, thanks to the ability of balancing technique, narrative and vision.

Through her work, the tradition finds a new identity, thanks to aesthetic and technical innovation.

In Chiara’s pieces emerges, perfectly balanced, a collection of suggestions from different narrations and imaginaries. Nature, in its poetic and classic representation, meets the most advanced digital printing techniques, characterized by very convincing and innovative styles. Her language is the result and synthesis of extensive philosophical, biological and naturalistic researches, from whom a personal code and original set of signs emerges.

She is inspired by the ancient world, but expresses herself by using contemporary and innovative techniques, like illustration, sewing, digital printing, acid etching, laser cutting, rapid prototyping and, thanks to a humanistic approach to the creation, her personal reinterpretation of jewelry enhances the value of motion and geometry, symbolism of the forms, describing an alchemical world related to the power of symbol, number and perfect shape.

Her landscape’s representation might refer to some typical Art Nouveau aesthetic solutions, which found in nature the main source of inspiration, by following and tracing its formal perfection and vital surge: linear design, enriched by decorations and drawings, overlapping backgrounds often contrasting.

Nevertheless Chiara instills a touch of magical and alchemical symbolism to pure decorativism, that makes every flower, petal or natural element, a concentrated expression of timeless communicative power.

The landscapes created are often inner, intimate, private narratives, like windows to the unconscious.

Her works are on view until July 22nd at Bini Gallery within the exhibition Anthropocene. Extinct Flowers And Lost Landscapes.

About The Designer

Chiara Scarpitti

PhD in Design for Innovation, collaborates for research activities with the Department of Design Dicdea of the University of Campania. 

She is a lecturer at the Academy of Fine Arts in Naples, IED Moda in Milan, and Tarì Design School in Marcianise, teaching alternative materials for new craft, design methodology and contemporary jewelry.

In 2016 she won the Leonardo Award for her doctoral thesis "Postdigital Design. Objects, Things and Organisms”, at the Palazzo del Quirinale in Rome. From 2011 with the homonymous Brand develops and produces jewelry and design objects in its own studio, exhibiting her products in galleries and museums of many cities as New York, Melbourne, Tokio, Beijing, Paris, London, Amsterdam, Barcelona, Munich, and other. Her trans disciplinary researches investigate different aspects of the contemporary design, hybridizing technology with a humanistic approach, by using the most innovative techniques between advanced industry and high craft.

Her research activity concerns teaching, writings, scientific research, design consultant.