FREE Fairtrade Gold Sales Ambassador Course

Become an Ambassador for Fairtrade Gold and help make a difference to the lives of miners, their families and communities.

The Fairtrade Gold Sales Ambassador Course is for jewellery brands, retailers and everybody involved in the manufacture and sale of gold jewellery, from the smallest designer to the largest chain on the high street.

It will help you understand the benefits of Fairtrade Gold so that you can talk confidently to your customers.

It is suitable for anyone working in the jewellery supply chain, with a particular focus on the retail environment.

It is also a valuable resource for people studying jewellery design and manufacture.

Join the growing network of pioneering jewellery professionals and be part of positive change.

Why do the course?

Whether you work for a jewellery brand, retailer or manufacturer, from the smallest designer to the largest chain on the high street understanding where the gold in your collections comes from is vital.

Customers are increasingly interested in the origin of the gold they buy and you need to be prepared to answer their questions.

How can the course help?

Selling jewellery made from Fairtrade Gold shows that your business is dedicated to making a difference to the lives of gold miners, and this is something you can be proud of.

Taking the course will help you understand the benefits of Fairtrade Gold so that you can talk confidently to your customers.

You’ll learn about the challenges facing miners, the difference Fairtrade makes, and how to use Fairtrade Gold as a way to engage customers and drive sales.

It will also help you answer questions like:

How do you know which jewellery contains Fairtrade Gold?
Where does the rest of the gold in your jewellery come from and does it have a negative impact on people and planet?
Why aren’t other jewellery materials Fairtrade?
Does Fairtrade Gold cost more than gold from other sources?

Get Your Sales Ambassador Certificate

The course is an online course. You’ll need to finish each module, including a quiz, to move on to the next. Complete all five to be awarded your Sales Ambassador certificate.

Sign Up

To sign up for the free course, or to learn more:

ambassador.fairtrade.org.uk