Fei Liu Launches New Website

Fei Liu Fine Jewellery is continuing to enhance its brand presence with the launching of their new website. The new Fei Liu Fine Jewellery website focuses on easy navigation and an engaging customer journey. The essence of the brand is reflected by the sophisticated imagery, which illustrates their elegant portfolio of fine jewellery.

Under the new domain www.feiliufinejewellery.com, the new website is sleek with clean aesthetics, which showcases the brand’s portfolio of luxury and accessible jewellery.

Its improved functionality will allow customers to more easily search for their desired products and filter to their liking. The new trade access area will allow for easy access to Fei Liu Fine Jewellery’s gallery of images and up-to-date brand information. As well as being able to view on the go on any device.

Fei Liu Fine Jewellery have experienced a higher demand from international consumers, who will now be able to directly purchase from the website. www.feiliufinejewellery.com will launch on 6th July. 

Eponymous founder Fei Liu says, "I love our new website, it captures the essence of Fei Liu. Our purpose for the new website was to create something visually appealing and with improved features to help easily navigate, which I think we have achieved. My team and I are thrilled with the new look. It will make for a better customer experience, not only for our consumers but also our retail partners and their customers."

Fei Liu Fine Jewellery was founded in 2006, by internationally acclaimed designer, Fei Liu. The brand flair for design is epitomised with the charms of nature, whilst influenced by Fei’s Chinese heritage and his experience in the West.