PRESS RELEASE: Dainty London announces the launch of The Merrow Ring
PRESS RELEASE: Dainty London announces the launch of The Merrow Ring
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British jewellery house Dainty London announces the launch of The Merrow Ring, a magnificent piece that draws inspiration from the enchanting tales of Irish folklore. This stunning creation pays homage to the legendary beauty of the merrow - Ireland's mesmerising merfolk - while embodying the brand's commitment to sustainable luxury.
The design draws from the mystical tales of the merrow, legendary Irish sea-maidens known for their ethereal beauty and magical powers. The octagonal cut of the gemstone creates a mesmerising play of light that mirrors the shimmer of sunlight on ocean waves, while the granulation technique pays homage to ancient jewellery-making traditions.
"The Merrow Ring represents our continued exploration of maritime heritage through fine jewellery," explains Jade, founder of Dainty London. "Drawing from the rich tapestry of
Irish folklore, we've created more than just a ring - we've crafted an heirloom that carries stories of the sea through generations."
About Dainty London
Founded by former Children's Heart Transplant Nurse Specialist Jade, Dainty London has rapidly become one of Britain's most innovative sustainable jewellery brands. The company has received multiple accolades, including "Online Retail Strategy of the Year" at the UK Jewellery Awards 2024.
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