Atelier Swarovski: Home Luxury Accessories for Christmas Gifting
Swarovski Launches: Atelier Swarovski Home
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November will see the UK retail launch of Swarovski’s new luxury home accessories brand, Atelier Swarovski Home. The launch will take place at Selfridges London, as part of an unveiling of an exclusive brand pop-up in the department store’s new Accessories Hall.
First presented in Milan during Salone Del Mobile in April 2016, Atelier Swarovski Home follows the success of the Atelier Swarovski jewelry line, which was launched in 2007. This new venture marks a significant development for Swarovski, signaling its continued evolution as a lifestyle brand.
The debut collection, including singular pieces by celebrated designers Daniel Libeskind, Ron Arad, Aldo Bakker, Tord Boontje, Kim Thomé, Fredrikson Stallard and the late Zaha Hadid, will be on sale from November 2016 in an exclusive pop-up within Selfridges’ new accessories hall. Additional pieces will be available in 2017.
The inaugural collection includes pieces created from mixed materials, such as marble, metals and resins together with crystal and is a vivid reminder of the infinite creative possibilities of crystal in design.
Glaciarium by Fredrikson Stallard: A series of centerpieces, candlestick holders, bowls and vases inspired by the form of raw crystal. Each piece celebrates the nature of the material and the language of crystal’s natural surfaces.
Plinth by Kim Thomé: A collection of candlestick holders featuring a heavy stainless steel base in a variety of heights, on which sits a crystal halo that picks up the flickering flame of the candle to create prismatic light effects.
Alphabet & Numbers by Ron Arad: In a new font designed for Atelier Swarovski Home, Ron Arad introduces precision-cut crystal incarnations of the numbers 0 to 9 and the 26 letters of the alphabet, standing 15cm tall.
Lux Orbit by Tord Boontje: A collection of inside lanterns comprised of glass, resin and crystal, with a futuristic, science-fiction twist. Lux Orbit references star formations and the colors seen in galactic photography – souvenirs from space with a sense of occasion.
Architecture & The City by Daniel Libeskind: A championship- size chess set inspired by some of Studio Libeskind’s most iconic buildings. The set uses materials from the worlds of construction – concrete, aluminum and marble – as well as artisan craft: silver from Wiener Silber Manufactur and Swarovski crystal.
Limited Edition & To Order
Crista by Zaha Hadid: A dramatic centerpiece comprised of sweeping branches of faceted crystal and metal. Taking as its starting point an investigation into the process of crystallization occurring in nature, the design is also notable for its use of Swarovski’s new Wave Cut technology, launched in 2016.
Launching in 2017
Prism by Tomás Alonso: A collection of trays, centerpieces and bowls constructed from crystal and marble prisms, bonded together using Swarovski’s signature UV adhesives with color coatings that produce fascinating optical illusions and effects.
Printed by Raw Edges: A collection of centerpieces, designed using an innovative new laser-jet crystal printing technique from Swarovski that creates colorful patterns, distorted and augmented by the crystal faceting.
Nadja Swarovski, Member of the Swarovski Executive Board, commented about the venture, “Atelier Swarovski Home is an exciting new brand that will offer the ultimate in crystal home décor with an ultra-modern design aesthetic. We are delighted to be collaborating once again with so many incredible creative talents on these beautiful objects for the home. This is a natural evolution for Atelier Swarovski and a great opportunity to showcase the art of crystal cutting in a range of designs and forms.”
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