The Future of Luxury








'The Future of Luxury '
Italy-America Chamber of Commerce (IACC) Luxury Summit 2021

Wednesday, January 27th 2021

The IACC's fourth annual Luxury Summit, organized in partnership with the Luxury Institute, explores the future of luxury through the lens of post-pandemic consumer habits. Top luxury leaders and industry experts will share their knowledge and expertise in a series of interactive panel discussions, bookended by opening and closing remarks from Alberto Milani, IACC President and Senior Luxury Advisor, Richline Group a Berkshire Hathaway Company.

Virtual Event will be held on Wednesday, January 27, 2021
9:00AM to 12:00PM EST

IACC Members: $75/ticket
Guests: $100/ticket

Session topics include:

How Top Italian Brands are Surviving and Thriving
Leading Italian executives in the fields of beauty, fashion, accessories and licenses will discuss the challenges they are facing in this "new world" and will share key ingredients to being a CEO today including: how to motivate today’s employees, the role of tradition vs. disruption in marketing, how and what to communicate in a reduced media milieu, how to choose and use personalities and influencers, how to approach a rapidly changing ethnic reality in the USA and, last but not least, how Made in Italy translates in this new landscape.
-Moderated by Venanzio Ciampa, President, The Promotion Factory

The Future of Privacy and Personalization
Privacy legislation, cybersecurity risks, the end of third-party cookies. What is a digital marketer to do? In this brief journey, we will demonstrate how privacy and personalization can co-exist in complete harmony, and how, by leveraging customer data, analytics and emotional intelligence, luxury brands can accelerate performance in the Roaring 2020s.
-Moderated by Milton Pedraza, CEO, The Luxury Institute

How Young Executives See Luxury Shaping Up in 2021
What does the post-vaccination world look like for luxury, fashion, jewelry, media and retail's youngest audiences? Which trends are holding steady and which new trends are emerging for the Generation Y and Z demographics?
-Moderated by Anthony DeMarco, Senior Contributor, Forbes

Also featuring:

State of the Industry Report
A data-based exploration of luxury in 2020, featuring trends and insights

Looking Ahead: 7 Unconventional Luxury Trends for the Roaring 2020s
2020 was a tumultuous year. The Roaring 2020s promise to be as volatile, but with far more exciting opportunities for those who are prepared to reinvent and innovate beyond the general trends. We will share seven unique luxury trends you won’t find anywhere else that will help you to elevate your brand in the years ahead.

For questions or sponsorship opportunities, please contact the offices of the IACC at (212) 459-0044.

Event Hosted by Italy-America Chamber of Commerce, Inc.
New York, NY 10017